Color in Web Design

Color in web design is something just as, if not more important than all other layout decisions. It can be extremely pertinent to the users decision concerning the credibility of your site, how attractive it is and therefore how interested the user becomes, and how it is used to highlight focus areas. 

There are many parts of your site's layout that all work together to create an intriguing and informative site. However, if just one of those pieces are missing, the whole structure that you spent time to put together will collapse. Elements of importance include typography, color, shape, orientation to the users' perspective, etc. Every one of those pieces count. You can have great typography and layout, but if you make bad or obnoxious color choices, your presentation immediately loses brownie points.

For example, say we take a look at webmd.com:

The light blue tones convey a comfortable atmosphere; This is similar to the blue theme that you see in hospitals and doctor's offices. 

However, if we took the same website and changed the colors to an obnoxious bright pink and green theme, the site not only becomes less credible, it also becomes a lot less comfortable. In my opinion, I'd also have a much harder time focusing on the content.

So all in all, when building a website, we must learn to take everything into account design wise and give each element an equal amount of planning and thought; If we spend enough time planning and executing with care, it may make all the difference in the long run!